Pantone Plus Series GPG003 ESSENTIALS ADVANCE, Eight-Guide Set Review

Pantone Plus Series GPG003 ESSENTIALS ADVANCE, Eight-Guide Set
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The new guides look good and will come in handy. It's good to see the swatches on coated and uncoated stock. The addition of Bridge on uncoated stock is a necessary tool, as inks change appearance between coated and uncoated stock. The New GEO guides has a good color range, check with your ink vendor or local print shop for availability before specifying a color for print. You need to know it's going to be available.
The digital version of the color libraries have not been added to the design software (at this time (Sept 2010)), to spec one of the GEO colors, a similar spot color would be chosen, and clear instructions need to be provided in order to make sure the wrong color is not used.
The CMYK libraries are completely new color formulas. They do not match the previous set of CMYK swatches and DO NOT invalidate the previously booked color swatches, it expands the range. So hold on to that older set of process swatches, they will come in handy.
The solid set that was included on matte paper was left out. For the most part, I have no complaints here. In reality, matte paper is not used often in the print shop I work in. It's more expensive, subject to availability, and the ink can take longer to dry. My reason for wanting to hold on to the matte samples, is to have a printed sample to show to the customer. Most of the time when someone tells me they want a matte paper, they mean an uncoated stock. Matte paper has a dull coating, with the dull coating, comes a light shine (not high glossy shine). A true 100# matte stock feels thinner, compared to a 100# uncoated stock. So why are people getting matte and uncoated paper confused?
Features: The process swatches have CMYK color bars above the formulas, making it easier to define the color break down for the color. Three features were taken out the solid libraries. The four dots that suggest a color converts to CMYK fairly well. So that a company that has a specific PMS solid color can spec out a CMYK formula and get close to the same color. The three circles that suggest a color converts to RGB faily well, for the same reason, getting the company colors to close to the print collateral on the internet. The last feature to be taken out was the parts list. Parts have been replaced strictly by percentages. Parts, percentages, same thing, when it comes right down to it. Some people who mix ink see parts better than percentages when mixing small quantities. PMS 187: 12 parts warm red, 4 parts rub. red and 1 part black (percentages 70.6, 23.5 and 5.9) If mixing a pound, or half a pound, each part could be an ounce or half ounce. The total mix would be an ounce over a pound or half ounce over half a pound. Removing the parts breakdown, removes the parts to ounces comparison reference. Print shops are going to be holding on to the books that give a parts breakdown. You can't just generate a list that says 5.9% is one ounce, PMS 1767 is 1 part 032 red and 15 parts transparent white, the percentage break down on the red is 6.2%.
The color swatches are a designer's friend, don't design without them. I think the digital versions of the color books should have been updated the same time the printed samples were released. Because there are going to be designer and print shops holding on to the older sets, I think this should have been marketed as a companion to the previous versions of the Pantone Essentials sets.

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A wide-ranging eight-guide set, the ESSENTIALS ADVANCE provides a myriad of solid color choices and as well as superior process color results. FORMULA GUIDES provide the complete PLUS SERIES Solid Color range - and PANTONE GoeGuides\' extend that creative range with 2,058 additional solid colors! COLOR BRIDGE guides can be used to select and specify solid PANTONE MATCHING SYSTEMColors, to determine how a PANTONE Color will appear when reproduced in CMYK, or to create optimal display of PANTONE Colors on monitors and Web pages. CMYK guides are an ideal way to visualize, communicate and control colors for type, logos, borders, backgrounds and other graphics treatments. Transport your fan guides safely and stylishly in the included carrying case. This product has the following benefits: 1) Accurate process color reproduction; 2) Chromatic fan format makes color selection more intuitive; 3) Substrate paper stock matches popular print specifications and is environmentally sensitive; 4) Compatible with today's digital workflows; 5) Colors easily updated in leading design applications; 6)Colors bleed for ease and accuracy in checking "on press".

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